About Us

Pretty and ProductiveTM is a rising fitness apparel & accessories brand, online retailer based out of Mississippi. Created in 2021 by a Registered Nurse who had a vision and ran with it. Pretty and ProductiveTM is led by Deirdre Brown, the owner, a wife, Registered Nurse, and mother of three handsome boys. Deirdre was born to inspire and care for others. Her passion for motivating and supporting women to lead healthy, beautiful and active lives led her to create Pretty and ProductiveTM. Each month, she’ll share her favorite outfits, so you can rest assure they’re always Deirdre-approved.

Our Mission

At Pretty and ProductiveTM, we create clothing that inspires you to stay active, whether that means competing in an iron(wo)man competition, sweating in the gym, chasing after your kids, running out for groceries, shopping with your friends or for an evening out with that special someone.

Deirdre's everyday wardrobe consisted of workout clothes and she's always trying to find new and improved gear. Our stylish designs are high in quality at prices you’ll feel good about. This is where the inspiration and motivation start. Which is why we're choosing to bring fashion to your workout space. Beyond the clothing, we foster a community of people who embrace our passion to make you not only feel good as a (wo)man but encourage you to live your truth and feel beautiful while doing so – “Live, be happy, enjoy life all while being Pretty and ProductiveTM” – every day.